Web Design, SEO case Study

Community Role & Events Website

Discover how I redesigned the High Sheriff of the West Midlands website, blending modern design with the role’s historic traditions and community focus.
The High Sheriff of the West Midlands

High Sheriff of the West Midlands Website Redesign

Web Design & SEO

Project Overview

The High Sheriff of the West Midlands website needed a complete redesign for the incoming High Sheriff’s year in office.

While the existing site contained valuable content and records of events from the previous tenure, the new High Sheriff wanted a more modern and visually appealing platform to reflect his own initiatives and focus areas.

My challenge was to create a fresh design while ensuring continuity of information.

My Approach

I began by auditing the existing content to identify key pages, events, and announcements that needed to be retained.

The new design was crafted to feel more contemporary and engaging, while still honouring the traditional role and civic importance of the High Sheriff.

The website’s structure was reworked to provide clearer navigation, making it easier for visitors to explore current and past events, read news updates, and learn about the role of the High Sheriff.

I implemented a clean, responsive layout that works seamlessly across all devices, ensuring accessibility for a broad audience.

Search engine optimisation was carefully considered, with metadata and content optimised to support visibility for community roles, civic events, and High Sheriff initiatives in the West Midlands region.

Key Features

  • Responsive Redesign A fresh look and feel with mobile-friendly functionality across all devices.
  • Content Continuity Preserved important news, events, and announcements from the previous High Sheriff’s tenure.
  • Improved Navigation Simplified structure making it easy for visitors to find current events and community projects.
  • SEO-Optimised Content Enhanced meta data and site structure to maintain search visibility for key civic and community-related searches.

Results

The redesigned website has provided the High Sheriff of the West Midlands with a modern platform that supports his initiatives and enhances engagement with the local community.

The site now offers a more user-friendly experience, while still showcasing the continuity and history of the role.

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