Web Design case Study

sports rehab specialist

Website design & SEO for Sutton Coldfield injury rehabilitation and sports rehab specialist based at Bannatynes Health Club & Spa.
Rachel Sharp Sports Rehab Sutton Coldfield webs design

Sutton Coldfield Sports Rehab Website

Website Design & SEO

Rachel Sharp Rehab is an injury rehabilitation and sports rehab specialist based at Bannatynes Health Club & Spa, Sutton Coldfield.

She is a registered member of BASRaT, the governing body for Sports Rehabilitators. BASRaT’s practitioner register is accredited by the Professional Standards Authority, which is the UK’s top medical regulator.

Having worked with the Ministry of Defence for over 10 years as an Exercise Rehabilitation Instructor, patients can expect a high-quality, personalised, professional service, that you would associate with the MoD.

Website Design and Training

The website needed to be clean and easy to navigate, with all the conditions treated and treatments available easily accessible.

Considered use of stock photography helps to not only bring the site alive but helps to get across the essence of the page very quickly to the user, who can then read on or click on the prominent call to action buttons around the page.

Search Engine Optimisation – SEO

Rachel treats a lot of conditions and uses a number of treatments to do so. We employed a lot of frequently asked questions (FAQs), which were all correctly marked up, to not only answer many of the potential questions that visitors might have but also to display some of those FAQs in the search engine results page (SERP).

Getting the site to not only rank but, with the use of rich snippets, Rachel’s listing will elevate itself above those of its competitors adding greater value to its listing on the search engine results page. 

Using keyword research and competitor analysis, keywords and phrases were identified and targeted.

Mobile Optimisation

The site works beautifully on mobile devices as are all the websites I provide for businesses in and around the Sutton Coldfield and Midlands region.

Simple Updates With WordPress

WordPress brings a significant advantage to Rachel Sharp Rehab’s website: easy content updates. WordPress’s user-friendly interface allows effortless content management.

Rachel can quickly add new content, update treatments and make minor design tweaks without needing technical skills. This agility ensures that the website remains current, meeting client needs.

Additionally, WordPress offers plugins for enhanced functionality without the need for extensive coding.

This simplicity empowers Rachel Sharp Rehab to control its online presence effectively, adapting to the evolving digital landscape.



Work With Me

Client Testimonial

I know I'm biased as it's my website, but I think Andrew has done a great job building my website. I was completely clueless as to what building a website involves, Andrew guided me through the process, advising me what content would lead to higher ratings on Google, and the training he has given me to keep the website up to date, I think will be enough for me not to ruin his hard work, but I also know he's just on the end of the phone/email if I do manage the unthinkable. Thank you so much for your great work Andrew 🙂

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