Perfect Day Wedding Flowers

Website Design and SEO

Perfect Day Wedding Flowers specialise in the production and supply of wedding flowers in Tamworth, Sutton Coldfield, South Staffordshire and the West Midlands.

They are not general florists – they only design and supply floral creations for weddings and special occasions. These specialist skills have resulted in them becoming one of the leading wedding florists in the area.

Website Design

Perfect Day Wedding Flowers required a website that was able to demonstrate their expertise in the field of wedding flowers as well as the large range of work that they undertake. 

I achieved this through creating a professional looking website with a light tone, that both conveys trust through the use of product specific frequently asked questions and shows many examples of their work for each of the wedding flower products they create.

The website design needed to clearly reflect their brand identity, be clean and easy to navigate.

Search Engine Optimisation

The wedding industry is a very competitive space and for Perfect Day Wedding Flowers to stand out, I did a lot of research into their keywords and competitor analysis.

Working with them, we drew up a list of keywords and phrases we wanted to target and built the structure of the website around them.

As with all my clients, I will conduct one and three month reviews to see how the site is ranking for local searches on Google and make further suggestions for how the site's local SEO strategy can be further developed. 

Mobile Optimised

The website is fully optimised for mobile and tablet devices.